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Guidance for researchers

Guidance for researchers

Find resources to support researchers, and information on our evaluation procedures in this section. Scroll down to access our Research Library and to find out more about how we commission research and evaluation.

GambleAware Safer Gambling Messaging and Signposting Guidelines

In this document you will find evidence-based guidance for how to improve existing safer gambling messaging on gambling operator adverts. This is being provided to reduce gambling harm and to improve how support is signposted to those experiencing gambling harm.

This has been informed by extensive qualitative and quantitative research commissioned by GambleAware which was conducted by independent specialist communications agency The Outsiders and global survey experts YouGov. It was also supported by expert consultants from the Behavioural Insights Team and the University of Bristol.

This document is designed to be used by anyone involved in developing communications for gambling operators, as well as anyone with an interest in safer gambling messaging. This includes people who work in other capacities at an operator, people who work in the media, in advertising or at charity organisations seeking to raise awareness of the risks involved in gambling.

Cover of the "Report Review Guidelines"

Report Review Guidelines

This document sets out GambleAware’s report reviewing process, which includes timescales, the roles and responsibilities of each reviewer and specific guidelines for the External Peer Reviewer.

Cover of the "Evaluation Protocol"

Evaluation Protocol

Evaluation protocol
The purpose of this protocol is to ensure we have a robust framework for evaluation which builds the evidence base to inform future projects and programmes.

Cover of the "GambleAware Open Code Statement"

GambleAware Open Code Statement

GambleAware has adopted an open research model to ensure that the research it funds will be transparent and accessible to achieve the greatest impact while ensuring the highest confidence in commissioned work.

Further information about research and evaluation

Case studies