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Stigma Programme Best Practice Scoping Review

Author: NatCen Published: September 2023

Summary

This scoping review by NatCen Social Research for GambleAware examines best practices for reducing stigma related to gambling and other health issues through campaigns and programmes.

Topics covered

  • approaches for setting up and delivering anti-stigma interventions
  • methods for evaluating anti-stigma campaigns and programmes
  • recommendations for effective stigma reduction strategies

Key findings

Impactful anti-stigma interventions often combine multiple approaches like education, advocacy and personal stories.

Effective ways of reducing stigma include:

using positive, person-first language
- avoiding blame is important
- lived experience involvement throughout
- evaluating impact

While progress has been made, more research is needed on reducing gambling stigma specifically.

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